Understanding Nonprofit CRM Software What It Is and Why It Matters From my experience, nonprofit CRM software is more than just a fancy tool; it’s an essential part of a nonprofit organization’s arsenal. The term “CRM” stands for Customer Relationship Management, but in the nonprofit world, it can be redefined as “Constituent Relationship Management.” This […]
Recognizing Your Business Needs Understanding the Core Functions of Your Business Before diving into any big investment, it’s super important to know what you actually need. And I’m talking about breaking down every single task your team handles day in and day out. Is it sales tracking? Customer support? Marketing automation? When I first looked
Mailchimp’s Definition and Purpose Understanding Mailchimp When I first stumbled upon Mailchimp, I thought it was just an email marketing tool. But let me tell you, it’s so much more than that! Mailchimp is designed to help businesses connect with their audience through email, but it’s carved out a niche for itself that goes well
1. Understanding Your Business Needs Assessing Current Requirements Before diving into any software selection, I always take a step back to evaluate what my business really needs. It’s so important to know exactly what problems the software needs to solve. I encourage you to list functions and features that are mission-critical. This helps to avoid